CSC Management, Montvale, New Jersey USA

Full Brand Development

In 2007, CSC approached Zero and requested help in establishing a stronger brand and help developing the company’s messaging for it's products and services. CSC wanted to bring better awareness to the company’s brand and also make it easier to identify with the company’s cores services. CSC is positioned as a Wireless Infrastructure Provider with its business interests in engineering, design, installation, collocation and services within Wireless and Satellite communications. While CSC holds a 40 year old reputation with blue chip customers, the company did not present its story well and it was difficult to understand what they offered.

 CSC is located in Montvale, New Jersey and works with notable customers like the FBI, NBC, ABC, Verizon, T-Mobile, AT&T, Digicel to mention a few. The original CSC brand was out-dated did not reflect the right image for the products, services or vision of the company. As a leading telecom infrastructure provider, the company needed a marketing make-over to highlight it's technological edge combined with 40 years of business credibility.  As a result, CSC asked Zero to look at developing a new identity and website for the company.

David Hess, managing director of CSC said, " We are very please with the results of their work. From the design of the logo to the web site, the Zero Team was spectacular in capturing the company’s heritage and strengths into an over-all approach for marketing the company. We highly recommend them for any marketing and continue to use them for all of our marketing requirements."